The girls selected by the pretty sorority will likely be dumber than average but that's not because they are pretty, it's because of the selection criteria.
An attribute used in a selection requirement is easily misidentified as a causal factor. Pretty does not have to cause dumb. Popularity in and of itself does not have to cause bad music. Neither does starvation cause great art.
I must temper this conclusion with a joke: "I used to like the Chilean Miners when they were underground. Now they're too mainstream."
I wonder, though, if perhaps you are nit-picking on a pithy title? "Be valuable" doesn't have to mean "learn business at the expense of creating value in your music", does it?
Maybe it's like this: getting paid implies your work has value, but your work may value even if you are not getting paid?