The depressing thing about all this is that it is getting harder to opt-out of being surveiled.

Even if you ditch your phone and computers, there are still way to track you.

Just look at some of the crazy stuff happening in retail where facial recognition is used in some stores and malls to track where you go and what you look at in order to manipulate you in to buying more. It may be niche right now, but as the tech develops and gets cheaper it's use will become more widespread.