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Comment by prs | Hacker News Reader

Keep going and build upon that initial momentum.

A few other thoughts:

"Videolla is a media business revolution!" on your homepage is enclosed in quotation marks. If it is a real quote, attribute it correctly and let people know of its source.

Getting the [Site in 70 seconds] video onto the main page is something that could also increase your conversions.

Seeing the word "Sign" twice in your menu bar (Sign In/Sign Up) somehow does not look right to my eye. I believe something similar to Log In/Sign Up might improve usability of your site by approximately 0.0018%.

Details like these are not necessarily what you should focus on right now. But as your schedule permits, you might want to allocate some resources to A/B testing if you are not already doing so. Find out what works. Rinse and repeat.

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This could very much be a personal preference issue, but the scrolling steps on the right hand side just bugs me. I expect new steps to be below their predecessors, so when the slide scrolls up to the next step, it's a bit jarring to me.

Never thought about this :) Thanks! I will surely change it if your comment will get few upvotes :))

A/B test it ;) I know what xatax means though, it's just a little jarring.

Exactly what these two said. I was reading through the copy and kept getting distracted by the slides scrolling down rather than up

> "Videolla is a media business revolution!" on your homepage is enclosed in quotation marks. If it is a real quote, attribute it correctly and let people know of its source.

A lot of businesses seem to put things like that in quotes, and I've never been able to find an explanation for why. Based on the ones I've seen on things like plumber's or electrician's vans and in print ads, it seems that the things in quotes tend to be either slogans or be statements about how the service is performed or the quality of the business itself ("Fast, Courteous Service!", "Proudly Serving the Community Since 1923").

Anyone know why quoting these things is common?

I've got a couple of guesses but have not been able to find anything to back them. One would be that it is to make the slogan stand out a bit in an ad. The idea being that when people see the ad, such as on the side of a truck, by emphasizing the slogan people will be more likely to remember it. Then, someday later when people need a plumber, they might remember the slogan and tend to call that plumber first.

My other guess is that the quotes are supposed to make it seem like the company is speaking. The rest of the ad gives the cold, hard facts, but the quoted slogan or phrase is more personal.

I have noticed the same thing on many, many occasions, and most of the time I cannot think of a single good reason to justify why the text is contained in quotes. As much as I don't want to believe this, I honestly think that people are just stupid. There seems to be some apparent correlation between emphasis and quotation marks, but this is obviously not their intended use.

A quick google search turned up a blog dedicated to the subject: http://www.unnecessaryquotes.com/

Not wanting to be pedantic but the main logo, "Videolla" and the title "Make money on videos" appear a little jagged around the edges. I tested this in IE, Firefox and Chrome on Windows-7. To me, this gives a rather amateurish feel to the website. I am no web expert but is it not possible to make the fonts look smoother ?

Thanks for very practical suggestions!

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