Federal minimum wage is $7.25 and median HOUSEHOLD income is around 59k so let's look at their pricing: the cheapest plan they offer is $39.96 a week for 4 servings a week ranging to $143.84 for 16 servings a week for $143.84.
That means 1-day's kcals for someone on a 2k kcal diet is $25.68 to $39.96 a day depending on the plan. PURE INSANITY.