The Coming Commodification of Life at Home

theatlantic.com

Is any of this data actually valuable? Or are these just more puffed-up business models that will fade away as the hype bubble pops?

Differential pricing, for one. Figure out when you can less/least delay, and bump pricing during that window.

I didn't face individual analysis, but I just recently paid $50 more for something than I would have a week before, or a week after, because I needed it then.

Kind of like the woman the other year who had Target figure out she was pregnant before her own family knew: Do you want Amazon to know when you're buying out of urgency?

(Or, having a third-party "data service" inform all your possible vendors of this?)

Hopefully the latter

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