This is classic "if theory does not matches practice lets change the practice" approach, which is far too common in academic systems research.
I trust AWS with knowing what its customers truly want (in terms of performance and cost) and what it can provide,Since AWS has real financial stakes in its success.
A decade ago the same researchers would have mourned emergence of cloud computing as a wrong thing and instead asked for P2P computing since that's what they had spent the decade before doing research on.