I had simple for a while and the UI was great, app is best of the ones I've seen but they never had anything else (they recently created a savings account) and no checks got annoying to deal with.
My Bank of the future would have these features:
- Full brokerage account with available trading and zero fee index funds
- Free checks
- Free wiring/ability to send money to other people's bank accounts
- Really good app (like simple's)
- Decent interest like Robinhood has here without having to separate things into a savings account
- No fees
- Credit card to rival Chase Sapphire Reserve or AMEX Platinum with tightly coupled integration into the existing app software.
- All ATMs are free (rarely use, but nice to have and Fidelity does it).
- Ability to get loans
Fidelity has nearly all of these things with some negatives:
- App is not that great/UI is bad
- Their credit card is bad and not well integrated into their software
- Interest is poor
Haven is a new startup that's has a pretty cool approach to helping people do the optimal thing with their money (like an automated r/personalfinance), but I'd rather just be able to do it directly with the people holding the money.