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I think this misses the point. Deep fakes will simply make all video and audio evidence subject to significant doubt. We simply lose a whole body of media as evidence that most people will accept - the provenance will become all important.

Like Mattress reviews - all video and audio will become an evidential dead zone.

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Not just new videos. It will instantly render all videos from the history of videos as deniable.

What can we do now to establish authenticity of POTUS interviews and declarations for example, when the quotes by themselves are often in need of video evidence as they are surprising.

How can any public figure be held accountable for what they say now when in a few years it will all be unverifiable.

I fear a lunar landing denialists scenario generalized to every piece of news.

Sign all content and post pubkey in as many public records as possible - Would that help?

Only if you trust the owner of the signing key.

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