https://twitter.com/souljaboy/status/814639677550362624?lang...
https://news.avclub.com/we-can-all-learn-something-from-the-...
http://www.xxlmag.com/news/2017/02/soulja-boy-sean-kingston-...
There is no way he does that himself, just like all the other wannabe fashion/perfume/merchandising brands. They just use their fame to tack on another revenue stream.
I guess that makes him an expert.
He's in politics too. Amazing man of many talents.
No it made him a student he's passionate about fashion and wanted to learn how the industry worked from the inside, but I'd argue designing one of the most iconic men's shoes of the decade that made him an expert.
You can hate on his confidence and attitude all you like but I think it's silly to pretend he isn't responsible for his own achievements just because you don't like the guy.
I'm shocked by how few people realize the scheme he's running. Then again, it only involved a tiny bit less effort than 99% of other celebrity-endorsed products.
Actually there's no branding on it either - it's straight drop-shipping from AliExpress.
https://www.polygon.com/2018/12/5/18127315/soulja-boy-handhe...