Call it something like AppSideEffects.com "Things that may be harmful when using these apps/web sites"
I also don't actually find the current language of TOS prohibitively obfuscated, even though English isn't even my first language. The trouble is length far more than phrasing.
What could possibly work is to codify certain recurring segments, i. e. specify them once in a (complicated) law, then represent them in an understandable format, such as a visualisation. The "Nutritional Informations" come to mind.
Alternatively, a certification scheme grading different levels of data protection could work, such as it is currently used for organic food.
Or, you know, just outlaw the stuff that no sane person would ever accept unless forced to by the market converging on one, very low, standard.
I think this and legislation requiring a good faith plain text explanation of terms would work well together. You can have the legalese for the details, but many (most?) Things people care about can be talked about plainly.