Facebooks decision to whitelist was entirely 'inner circle' and strategic.

It was not an open, rules-based scenario.

For example, there's no reason that 'Vine' did anything to breach the 'good actor' scenario - FB banned them for competitive reasons.

'Bumble' got special access because FB is an investor. (Did OkCupid? Tinder?)

Moroever, it seems that users were not properly notified of the 'good actors use' of their data.