How many Western governments are trying to draw legitimacy from ancient Rome or Greece?This is a taboo subject among Western politicians nowadays. The answer is that Mussolini's fascist Italy and Hitler's Nazi Germany did this all the time.
Also consider that every Chinese people is at least familiar with a few lines in ancient Chinese books like Art of War, Analects, Dao De Jing and Han/Tang/Song poetry in the written language.
I very much doubt that the average Chinese city-dweller, nevermind subsistence farmer, can recite those ancient works by heart.
Furthermore, I doubt any Chinese person, apart from a scholar, could actually write down a few lines from these works in the original seal script. I would even go so far as to say that the average Chinese person would struggle to write anything but the most common characters in modern Chinese without the use of a phone or computer.
If you're looking for a Western text comparable to the Dao De Jing that many Westerners know then look no further than the Bible. There are millions of people who can rattle off Bible quotes by heart.