Comment by neaanopri | Hacker News Reader

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Comment by neaanopri | Hacker News Reader

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Stated goal is 4 customers per month! Are there 4 perpetually bra-frustrated people with unlimited disposable income in NYC? Hell yes!

Apparel is a different world from consumer electronics in terms of pricing.

Is $1400/month raw income enough to sustain a business in NYC?

I imagine they’re buying more than one bra.

With or without VC funding?

4 customers doesn't mean 4 bra sales. Women usually own more than one bra.

Ok, but how many bras are they expecting each woman to buy? It's going to have to be a lot for them to spend a whole week working with each customer.

It's a bootstrapping period!

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