When I pay for content, I want the creators' incentives to be aligned with mine (high-quality content not designed to draw me in by appealing to my lizard brain).
My first developer-gig was working at a regional newspaper back in 98-99.
Back then, we talked about personalized experience, how we could tailor it to the individual based on preferences.
I would come to the website and see a tailored mix of articles suited to my need. Some based on my interests and preferences, but not too siloed off, so I would still see the very important general news. It would be run by an organization I trust to be reasonably objective.
That is the kind of news service I would pay to use TODAY. I would pay 10-20EUR/month for it.
Today, I don't think that product exists. If it does, I am not aware of it.