What? Eau Claire is 260 miles away from Racine. Green Bay is 150 miles. An Eau Clare location can attract people who want to stay near Minneapolis. And the Downtown Milwaukee location is a more desirable place to work to Milwaukee metro residents than out in Sturtevant, home of that one Amtrak stop.
You can't put a 4 square mile factory downtown, but I'm not sure why all your engineers have to work at the factory.
Also, lesser universities? They mean not Madison. But if you're ruling out Madison (maybe they figure a Madison to Milwaukee commute is reasonable), they seem like good choices. Maybe La Crosse lost out to Eau Claire because of proximity to Minneapolis?