At this point it seems like Uber's strategy is the following:
1. Gather a bunch of PMs 2. Put them all in a room and have them put wacky ideas into a large hat 3. Pull ideas out of the hat, and go with the first one that sounds decent
1. Gather a bunch of PMs 2. Put them all in a room and have them put wacky ideas into a large hat 3. Pull ideas out of the hat, and go with the first one that sounds decent