Only works if your company sees you as a potential partner.
Which is why one of the strongest criteria I have now with a company, is whether or not they would consider doing a joint deal.
You are far more likely to be treated as a peon, or someone to rob, (or beat down with lawsuits) in todays corporate climate. Most of the executive staff, is straight up sociopathic bootlickers.
I cannot tell you how many times I correctly called, major market shifts (what would now be called "disruptive") only to have it fall on deaf ears and watch some competitor rise to new heights months to a year later (and eat their lunch).