Ask HN: How can big businesses use Twitter better, if at all?

4 pointssw12051 comment

I work for a big bank and unbelievably (I think) they have not got a twitter account.

I have seen that Dell, Strarbucks and others (admittedly retail based) have used Twitter successfully. I wondered if a bank could use Twitter and how could they use it in an innovative way?

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I wonder if there are some financial regulation rules which prevent banks from using these tools ? I personally don't see a problem though if they are just promoting themselves and potentially some financial products - however i'm not legal bod around financial rules

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