Retail price of the server components (no racks, PDUs, busbars, fibre drop, network switch, KVM, circuit-breaker, rack&stack, rack anti-tip bracing, artistic cabling, tech support):

CPU 8176M: $11,805.00 USD x 8 = $94,440.00

RAM 64GB: $866.23 x 192 = $166,316.16

Chassis + 2x 10 GbE NICs + SSD boot device: ~$8000

Total: ~$269k USD

AWS price: $803k

Under 150% gross profit margin (without electricity, fibre or real-state) over 3 years. I'd say the closer figure is ~ $300-400k per box for single company-scale servers, leading to a closer-to-net profit Amazon profit of around 100%

Although, it's possible to keep a server beyond its lifecycle and run it into the ground once it's already paid-for, as opposed to getting nothing at the end of the Amazon lease.

There's trade-offs for both cases; some people would rather pay more to not have to deal with quotes, vendors or shipping issues.