>> How do you fix this company?
> I'll take a shot : you don't, the free market does it for you (ie. the company isn't going to last long, or the plant get shut down if part of a group).
That's a pretty lazy, ideological answer. They're giving away their product for free and there's no mention of a sales team in the whole story. Before you get all enthused with "creative destruction," someone could try laying off some of the useless employees and actually selling their product first. Destruction shouldn't be the first solution, it should be the last.