Designed by Apple in California (2013) [video]

I really like the idea of starting with a question.

About a year ago, I had to change how I work (I own a marketing agency that has been growing quickly).

I used to just jump into the work (and things always took forever) but I now have a set of questions I ask before starting any task or project.

For example, what does done look like, what do i want the client to say, what do i want them to feel, what do i want them to do, what do i need to teach them, etc).

The above 2 minute exercise has saved me countless hours of spinning in circles.

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