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Surely if it's in cryptocurrency it will never be in their bank account?

They could choose either to retain the funds as (stable) crypto or sell the coins in order to withdraw USD to their bank account. It's all about choices.

crypto is highly volatile however, and you dont know if you're gonna have the same buying power, a tenth of it, or 5 times of it within a months time.

That's true, especially for physical products.

Take the volatile crypto (e.g. bitcoin or ethereum) and immediately sell them for stablecoins like DAI to retain the buying power. https://medium.com/@james_3093/the-dai-stablecoin-is-a-game-....

Anyway if the fundraising is over a short period of time, maybe even a volatile crypto might do the job.

Or amazon gift cards!