- Are they taking me for a ride on price? I don't optimize this enough and do overpay because I'm lazy, but there have been multiple times lately that they gave me a price that was just stupidly high.
- Is this the kind of product that will cause their screwed-up warehousing system to stiff me with counterfeit goods/seconds? No way in hell am I going to put up with that kind of shitty bait-and-switch, and this cuts out a huge swath of categories I'll consider from them.
- Did I find all the places on the page where they hide alternate (cheaper) sellers in their own store?
And this is also after I mostly stopped using their incredibly loosely-matching search and just use DDG, which works much better.
At a certain point, I find the friction of keeping them honest is not worth it. Last renewal time, Prime was still worth it. When it is up for renewal I'm cancelling to see if I miss it.