That actually describes the strategy of some other brands like REI which have higher prices but consistently higher quality products
They don't care at all. The market is failing to punish them. We need a government to step in and fuck them up.
Product QA, tracking inventory provenance, and punishing bad actors would be a major improvement.
It's the means I usually have a problem with,not the ends.
As a customer i still don't like it,even if other customers do. Much like how I don't like fastfood restaurants serving unhealthy food,even though customers like it.
What is an option today becomes mandatory tomorrow. It might not be much of an option once every market place does this and you can't practically use brick and mortar stores to buy what you need.
I was going to be out of town for a few days. But the item I wanted had a good sale price. I ordered it and selected the slowest shipping option; the page said it would ship the Friday before my return -- perfect.
The next day, it had already shipped. I had to scramble a bit to make sure it wouldn't be returned as abandoned, before I returned (shipped to a shipping address that only holds packages for so many days).