Remember, ideas are worth nothing. And these days, even your code is worth very little.
Alright, so creativity and idea-making worth nothing. Technical expertise to make it? nothing.
Honestly, what's left? The business side of things?
Maybe this article just bothered me because I was getting similar vibes to "you can just have an idea and hire some programming monkey to create it for you."
Or as he said it: You and I could get together and clone almost any popular web application in a month. Or for that matter, we could simply buy a clone script. Twitter, Facebook, eBay, Groupon, Digg, and about 50 others are available for around $100 each.