During the recruiting process, I expect a company to be putting its best foot forward. If things seem disorganized at that stage, then I assume that day-to-day operations at the company are even more disorganized.

Additionally, it always makes a big difference to me if people high up in the organization (even if they aren't technical) are involved in the interview process. If a founder or C-level employee spends some time talking to me during the hiring process, it's a positive sign that they see this as an important position and you as an important hire.