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I take it as: “See the reviews which will skew your perception positively.” Doesn’t sound enticing as a consumer. I just want the facts.

Devil's advocate. A ML service offering being viewed by two users -- an engineer and an executive.

Even with 100% truthful reviews, they're interested in different things and need very different language.

They're not doing fake reviews. They're choosing which user reviews to show depending on the audience (e.g if the person visiting the website is from a company in the hotel industry, the website might show testimonials from other hotel companies like Hilton as opposed to software startups)

It’s going to be a bit more difficult to pull it off with the recent crack down on privacy and 3rd party cookies.

I wonder if they’ll be using data brokers or focusing only one first party data.

Ok, so not changing them. Hopefully ordering and not actually filtering.

Such a minimal marginal improvement on human lives... kinda disappointed with this company.