The basic idea of Domain Event Driven Architecture
weblog.madebymonsieur.com
weblog.madebymonsieur.com
REST has become a fairly well defined way for applications to communicate, but it's pretty much geared toward a request/response model.
What's being described here is more of a pub/sub pattern, but to my knowledge there are not any agreed upon standards that publishers can/should use to format event messages and identify objects.
It reminds me a bit of the atom activity stream spec actually, which is really for publishing event streams for "social" objects:
http://activitystrea.ms/spec/1.0/atom-activity-01.html
I don't know, I think it would be interesting to see something evolve that was more generalized for application communications.