Yes, I wouldn't want to work on something that in the end just tries to sell more widgets, or serve more effective ads. I currently work in water management software.
But I get to build a thing that is meaningful to me
And I tried some different things in the past (computer vision research for agrotech and food, software development at a medical startup) and recruiter types find it hard to put me into a neat box. So when I'm looking to switch it can be hard to find jobs that I like and then to convince them that I'm a good fit for them. But luckily I'm very happy where I am right now.