That's why I cancelled mine too. I am grateful to them for pouring millions of dollars into letting people see more movies, and proving that people really are interested in seeing movies if only they were less overpriced. AMC at least got the message and is starting their own subscription service. Hopefully other theaters will take notice.

I don’t get it. It’s still a great deal, unless the deal is a net negative to you why do you care? You must see that the initial deal was too generous and unsustainable right?

This is why I haven’t even bothered to sign up, as much as I love going to the movies. I don’t really want to spend money on something that may not be worth as much the following day. I’m pretty sure that’s just called investing.