We can drop all the regulation around testing results and simply let people choose which public school they go to. Some schools will be great and have a lot of demand. Some schools will be crap and will have little demand and they should get a reset.
The big challenge will be getting kids to the schools, but this can be done in conjunction with public transit using rideshare type shuttles to create custom routes
The next biggest factor is demand from students themselves. Making education exciting like sports could work. Create academic contests that can be televised, have small prizes at the school level (thousands of dollars), tens of thousands at the regional level, and millions at the state or national level.
Televise the competitions and have a variety like debates, math, science, etc.