VCs Offer Terms Most Angels Can't Match In Pulse Funding
techcrunch.com
techcrunch.com
However. there are very big differences in behavior in sub-classes inside these groups. Top-tier VCs, low-tier angels, etc. The types of deals that these groups are willing to engage in differ radically, especially due to the ecosystem and the structure. This stuff isn't particularly apparent until you spend a great deal of time understanding the structure of the marketplace...
I think this investment brings up an interesting point. Angels often portray themselves as being more entrepreneur-friendly with deal terms and often they are.
But VCs care about being the first institutional money and getting more than 20% (usually higher). Aside from that they care about getting people to that point. As a result a VC could care less about the terms of a seed convertible note so long as it converts (which everyone cares about). Many VCs will want the follow-on option but that is not always the case as with Pulse/Alphonso Labs.
Angels cannot really compete with those terms as they will not usually be setting terms at the next level and make a lot of their money off caps and discount rates.
Just something to think about.
It doesn't mean that they cannot change their model but I would like to read about a few more deals like this before I would take this as a harbinger of a new VC model.
The Right Side Capital folks announced several months ago that they would pursue a model like this (see http://www.rightsidecapital.com/ ) but they have yet to announce their first investment.
(Sorry guys, I currently have it in hebrew only, http://www.themarker.com/tmc/article.jhtml?ElementId=skira20...)