> And the rules don’t apply as well to casual fans, Wann cautions. “This effect is most prominent among those who are most intense. In order to really reap the well-being benefits of fan identification, it needs to be a central part of your overall social identity.” The biochemical aspects of fandom only serve to reinforce those good feelings.
It’s not just watching sports, you need to be fully invested in the experience in the first place. I think the same would be true to anything we truely engage, like a chess or shogi live streams, or really anything we intimately associate with.