> Facebook initially supported the opposition initiative, but pulled out publicly in April, a month after news broke that a political consulting firm called Cambridge Analytica amassed data on tens of millions of American Facebook users for political purposes without their knowledge.
Hilarious.
> [] lobbyists affiliated with the group TechNet were working behind the scenes to change crucial parts of the bill, as well, including the stipulation that businesses include a clear button on their websites giving people the ability to opt out of data collection.
> The law goes into effect on January 1, 2020. The Internet Association has already hinted at efforts to modify the legislation before implementation.
A year and a half before it goes live; the fight's not over yet. Gotta make sure they don't completely gut it before then, like the net neutrality bill.