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Typing "I hate <company>" into Google is the same thing. Twitter just lowers the barrier to entry (for writing "i hate foo").

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But...more people will do this due to Twitter's 140 character limit! Also if you use a twitter search you can quickly gleam and tally up marketing data and monitor brand in a quicker fashion; demographics are easier to obtain too!

I don't understand why this community nor the digg community does not see the immense value of indexing short conversations of millions of people? After all it's information and what does Google index and make billions from?

Google indexes the internet, twitter indexes twitter. Which do you think will provide a more useful data set for marketing research?

Heck of all the people I know I can't think of a single person that uses twitter. However I can think of a dozen or two that have written product/service reviews somewhere on the internet, which would be indexed by Google.

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