Click-baits work. Fine-print: For a certain type of sites that most despise.
Okay, so popups work. Do you care about where or in which context they work or is it binary?
Okay, so popups work. Do you care about where or in which context they work or is it binary?
Now your question is getting to the heart of things. Crappy sites just throw all that stuff up and walk away. They just hope the giant net catches some fish amongst the tires and plastic bottles. Good sites obsess over the data; split test damn near everything, kill what doesn't work, double down on what does work. And most importantly, look at everything in the long term, through metrics like LTV.
That's the difference between good marketers and hacks.