Well, that's the problem with browsers though: they need to support a slightly broader range of sites than just the currently popular ones; long tail and whatnot.
Now, I am all for actually secure auth, and support in browsers is the necessary first step; for "fixing auth", someone then needs to implement the other side of the equation, too (I do remember when OpenId+HW 2FA was supposed to have fixed this, a few years back).
As for "nothing new" - for the people of HN, perhaps. For the casual user, this is something radically new.