DuckDuckGo will “examine the extent of Google's filter bubble.”

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56 pointsrhapsodic10 comments

Why US only and why screenshots? It seems a lot easier to give people a browser extension that automatically reports back.

Easier by what metric? Many people know how to make a screenshot. Would you really have a developer spend his time writing extensions for all major browsers that:

A. Need to be tested thoroughly or the entire survey is a bust

B. Might break the second Google pushes a change to production

C. Costs you time instead of the volunteers?

It's a higher up-front investment, but when you have the extension (which is super easy to install), you can automatically collect a ton of data, potentially without the user even doing much work.

Seems like a conflict of interest.

Not really if DDG is transparent with their methodology.

How do you mean?

It's in DDG's best interest to make Google look bad, since it means more users for them.

>It's in DDG's best interest to make Google look bad, since it means more users for them.

That's an absolutely valid point. And I hope they're very successful in their efforts.

Conflict requires two interests.

Being credible might be the other interest?

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