Exactly. At least Instagram has a visible number (your follower count) that is a decent proxy for what "level" you've reached. With "good old boys" networks it's totally opaque.
To put it in millennial marketing pseudo-jargon: how many likes = 1 vote?
https://www.youtube.com/watch?v=u9x92nwGf_M
Now that he has seen Trump get elected, I am sure he knows it is possible.