The winner for an individual WC is hard to pick and there are usually 4-5 big teams that could win but they have changed a little bit.
France hadn't won a WC and kept choking until 1998. Spain were the same until 2010.
Italy and Argentina have been in and out of the favourites as well.
England were #1 in Elo rankings in the late 1980s and got to the semis in 1990 and were only knocked out with the help of a handball in 1986.
With a bit of luck Holland might also have been able to win a WC. Finals in 74, 78 & 2010.
But outside a few big teams it is pretty unlikely that there will be a real surprise winner. There are too many big good teams so that one or two surprises isn't enough to win. For example South Korea shocked Italy in 2002 but then Germany beat them. Or Croatia beat Germany in 1998 but then got beaten.