Inventing something is a value-added game. If I make us a knife that lets us cut a cactus in the desert for water, and we both survive the day because of that knife, I've added value.
If another guy makes the same knife, and now we have to compete for your attention, distort deal terms and product features to "seem" better than the other knife, etc, then this is not adding value. This is destroying time and money.
Sales is a zero sum game. One company wins, the other company loses. That's ok, but the winner should succeed thanks to price + features (e.g. who makes the better knife), not who "promises" you their knife is "better".
In an ideal world, we all just have a spreadsheet of all the knives available out there, their price, what they're actually built to do, and you just hit buy.
This is old school Econ 101, but I think it’s relevant. Know we have multiple options for knifes. How do we decide the best one? We let people decide for themselves, and price is the signaling mechanism as to where resources should be focused.
So we have a “market mechanism” for discovering quality, thereby making “market” an integral part of the system.
It could be done otherways, and markets have known weaknesses, especially for certain categories of goods.
But for many categories of goods it’s a very powerful system to spur and support innovation and entrepreneurial endeavors. So to call an essential part of a market bases system valueless does not make sense.