Publishers stop Facebook ads over policy treating them as political advertisers
digiday.com
digiday.com
...my point is that politics is everywhere, whether you like it or not.
I only read the FT in printed form, so I'm not aware if its online stories lean one way or the other.
But New York Media's imprints absolutely harbor an agenda. Even if that agenda is intended to mirror its audience, I can understand Facebook flagging its stories. Or at least NYMedia's fear of Facebook flagging its stories.
I saw one of those Facebook political flags this morning for the first time, and it was worthless. When I clicked the little link that was supposed to tell me who was paying for the ad, all it did was show me the name of the PAC, which was already displayed on the ad. No link to the PAC's website, or a list of people who are financially responsible or anything.
So Facebook's new political flagging system is all heat, no light.
Or at the very least not have to pay Facebook, or Facebook should make it clear that's not the kind of content they want if it's so off mission that they're charging money to boost it. Facebook is trying to play all sides here, getting between publishers and readers and then charging for the privilege