> Zynga does not make Zwinky, Mindspark Interactive Network does.

But they need distribution, and they got that through Pincus - See: "I did every horrible thing in the book just to get revenues" : http://techcrunch.com/2009/11/06/zynga-scamville-mark-pinkus...

> Product (red) is a great example where buying a $150 iPod nets a whopping $10 for The Global Fund.

You really can not compare the two. The BOM and cost of production on an iPod is probably $120. The incremental cost of a Farmville credit is thousands of a cent.