User docs are customer-facing, and therefore entirely fitting to be under marketing. Of course building the documents requires engineering contribution for technical details.
Thank you. This is exactly my point.
The only way making them a function of "marketing" makes sense, is if the leadership of Ghost view user docs as something primarily to bring in (new) sales.
As a person who has often done implementation roles in their career, having to rely on docs written by "marketing" people rather than engineers is generally a lousy experience. :(
The primary function of the role is to do writing, not engineering - and the success of the role will be measured in terms of marketing, not engineering - so to me the title we went with makes the most sense. I can definitely understand the discussion here though :)
Err... trying to grok that, and failing. Are you ok to flesh out what you mean? :)