https://www.tesla.com/videos/autopilot-self-driving-hardware...
If you use this to market your car without any caveats, don't be dismissal of some people who might read into that your car is capable of self-driving, when in reality its clearly absent of anything of the sort.
Owners see marketing occasionally. Owners see the reminder that they have to stay alert 100% of the time each time they turn on Autopilot. Owners get the alert that they need to put their hands back on the wheel. And so forth.
If you've got data about owners being confused, please share.
Meanwhile, next time an owner offers anecdata about what they personally have learned about Autopilot's capabilities, perhaps you could respond to that, instead of telling the owner that they're being dismissive.