Why can't people just donate their money directly. Why do they have to send you crypto so that you can donate their money?
This project is a satire. Its philosophy is: if you're going to spend your cryptocurrency on a ridiculous ICO because it has jargony language, a whitepaper someone wrote in ten minutes, a countdown timer, and a bunch of gimmicky bonuses, send it to me I'll at least do something good for the world rather than just run off with your money.
(If you don't believe that's what ICOs have become, visit literally any of the hundreds listed on https://www.icoalert.com)