> Every single driver I've ever asked (in 1000s of rides taken over 7 years) has always said they prefer the freedom of being able to work when and where they want. Students, retirees, stay at home parents, and others who do specifically do not want to have a FT job.
I always hear this line about the sheer variety of backgrounds of the drivers, and that an Uber job is a way to collect a bit of extra cash. That they have something going on that is far more preoccupying, and that the Uber job is a mere sideline.
In my experience, 9 out of 10 Uber drivers in London are 25-60 years old, from East Africa or the Middle East, and do the job full time if you include working for other mini cab companies. It's their main occupation.
Might well be different elsewhere and probably is, but I can see why Uber might prefer to push a certain story that doesn't reflect reality.