And Obama’s and Hillary used Facebook directly with the cooperation of Facebook. Cambridge was just a proxy for what Democrat candidates were getting for free. It doesn’t make it right but it’s a false equivalence to condemn Cruz for Cambridge without condemning Facebook itself for the other candidates.
I am more than happy to condemn them all, but do you have sources on the types and manner of data used by the various campaigns via CA vs FB direct?
Equating what Obama/Clinton did with what Cambridge Analytica did is a false equivalence. The data Obama/Clinton collected was given voluntarily with users understanding more or less what it was going to be used for through apps that were overtly connected to their campaigns. The data Cambridge Analytica collected was collected by tricking users into giving it to them with fake quizzes with users having no idea what the data was going to be used for.