Imagine what food from atomic gardens would do! I suspect that many consumers would be surprised that atomic gardens and the like were and are a thing (https://en.wikipedia.org/wiki/Atomic_gardening).
New highly directed techniques like CRISPR are a boon to everyone, breeder and consumer alike. Random mutagenesis, whether it be naturally occurring or induced chemically/radioactively, has so much more scope for unintended consequences.