Apple decides to do C. But C is a lot of work. So they do A and say "make web apps" and they start working on B. Meanwhile everyone screams, we want B, even though apple never promised B. Apple delivers B and everyone demands C and the FCC starts nosing around to see if it can drum up some "donations" to favored senators and congressmen from apple. Finally, apple finishes C and everyone says "see,we told you to do C!"
Yet when apple originally thought up C, these same people had never even considered the possibility of A.